Tag Archives: Social Media

Twitter Introduces its Analytics Feature.

After successfully introducing Twitter Ads, the micro-blogging site has also introduced an Analytics feature coupled with its advertising service to make it convenient for users to assess the performance of their campaign and monitor their tweets.

The Analytics feature can be found on the top bar when a user logs in to the Twitter Ads account. Using the Analytics one can get hold of valuable data about the users and their activity on Twitter.

Analytics for Twitter Ads

Using Analytics one can get information about the number of people who followed and unfollowed the users and the amount of times they were mentioned recently. Furthermore it also provides data about the performance of their recent tweets based on the number of retweets, favorites or replies the tweets have received. read more

Social Media – a Growing Trend in Online Business

Social media is the latest trend of online marketing and business. A lot of large organizational groups are getting involved in this platform, as this is the largest world wide web phenomenon these days. The development with the www and its popularity and availability produced social media social media a highly successful platform.

There are many rumors and criticism against these sites, but the fact is no one can deny the innovations that FaceBook and the latest new comer Google+ providing to the business world. The leading social media site FaceBook acquiring the biggest market share in this industry which also lead to a lot down-falls to other social networking sites. This specifically consists to some giants like Myspace, Twitter, etc..and due this reason Google entered into the social media sector to grab the new opportunities in this field. read more